WooCommerce Points and Rewards is a powerful extension for WooCommerce that allows your customers to earn points for various actions, including purchases, sign-ups, and product reviews, and then redeem those points for discounts on future purchases.

The WooCommerce Points and Rewards extension comes with several features to help you define and manage your loyalty program. You can set the conversion rate for earning and redeeming points, with the ability to override these rates at the product or category level.

For example, you could set a conversion rate of 1 point per dollar spent but offer 2 points per dollar spent on a specific product or category.

You can also set a maximum discount that can be earned using points, which can be customized at the cart, category, or product level.

This means you can control how much of discount customers can receive based on their points balance.

The WooCommerce Points and Rewards extension also provides a powerful tool for managing customer points. You can quickly adjust a customer’s points balance on the Manage page, and any changes made to a customer’s points are automatically logged and displayed on their My Account page.

This provides transparency and accountability for both you and your customers.

In addition to these core features, the extension also provides powerful customization options.

You can customize the messages that are displayed on the product page and the cart/checkout page, and you can even change what points are called.

For example, you could change the term “points” to “coins” or “tokens” to better align with your branding.

Overall, the WooCommerce Points and Rewards extension is a great tool for creating and managing a loyalty program for your online store.

It provides a flexible and powerful set of features that can be customized to meet the unique needs of your business, and it is easy to use for both you and your customers.