WooCommerce Anti-Fraud is an extension designed to help online store owners reduce the risks associated with fraudulent transactions.
It provides a range of features that allow users to identify, monitor, and prevent fraudulent activity on their online store.
The WooCommerce Anti-Fraud plugin works by assigning a risk score to each transaction made on the website. This score is calculated based on a range of factors such as IP address, geolocation, phone number, proxy, billing and shipping addresses, and email domains.
Users can customize the importance of each risk factor, allowing them to tailor the scoring to their specific needs.
One of the key features of the WooCommerce Anti-Fraud plugin is its ability to identify first-time purchases and new customers. This can be used to identify potential fraudsters who are using stolen credit card details or fake identities.
The plugin also has rules in place to detect proxy servers, which are commonly used by fraudsters to hide their real IP addresses.
The WooCommerce Anti-Fraud plugin provides a range of rules for detecting fraudulent activity based on billing and shipping addresses.
For example, it can detect if the billing and shipping addresses are different or if the geolocation of the IP address does not match the billing or shipping address.
Users can also set a list of unsafe countries and be notified if an order is placed from one of these countries.
WooCommerce Anti-Fraud also allows users to blacklist specific email domains and email addresses that have been associated with fraudulent activity.
If an order is placed using a blacklisted email address, the user will be notified and can put the order on hold or cancel it.
Another key feature of the plugin is its integration with Maxmind minFraud® Score tools. This provides an extra layer of security by using machine learning algorithms to assess the risk score of each order in real time.
If the risk score exceeds the threshold set in the minFraud settings, the user will be notified.
Users can also set a threshold for the risk score and configure the plugin to automatically cancel or put on hold any orders that exceed this threshold. This can help to prevent chargebacks and other forms of fraud.
In summary, WooCommerce Anti-Fraud is a powerful extension that provides a range of features to help online store owners detect and prevent fraudulent transactions.
Its customizable rules, blacklisting features, and machine learning integration make it an essential tool for any online store looking to reduce the risks associated with fraudulent activity.