The Easy Digital Downloads PayPal Pro and PayPal Express plugin is a comprehensive and integrated solution designed to enhance the payment processing capabilities of your WordPress website, particularly when selling digital products.

This two-in-one gateway add-on seamlessly incorporates the functionality of PayPal Payments Pro and PayPal Express Checkout into your Easy Digital Downloads platform.

With this plugin, you empower your online store to accept payments through both PayPal Payments Pro and PayPal Express, providing a versatile and convenient payment experience for your customers.

When users opt for PayPal Payments Pro during the checkout process, they are prompted to enter their credit card details directly on your site.

This ensures a smooth and uninterrupted user experience, as customers never leave your website while completing the transaction. This not only contributes to a better overall experience for the user but also increases the likelihood of successful conversions for your digital products.

On the other hand, when customers choose to check out with PayPal Express, the process mirrors the familiarity of PayPal standard but with an added layer of security.

This integration facilitates a secure and efficient transaction process, enhancing the overall trustworthiness of your digital storefront.

In summary, the Easy Digital Downloads PayPal Pro and PayPal Express plugin serve as a powerful tool for optimizing the payment aspects of your Easy Digital Downloads-powered website.

By seamlessly integrating PayPal Payments Pro and PayPal Express Checkout, it offers your customers flexibility in payment methods, a streamlined user experience, and heightened security, ultimately contributing to a more successful and user-friendly digital product purchasing journey.