FunnelKit is a plugin that offers a range of features to help optimize the checkout process for WooCommerce websites.

It allows users to create checkout pages that are more flexible and customizable than the default WooCommerce checkout process, with the goal of increasing sales and improving the overall user experience.

Some of the features offered by FunnelKit include multi-step checkout pages, which allow users to split the checkout process into multiple steps to make it less overwhelming.

It also includes mini cart modification, which lets users review items before making payment, and Google Address Autocomplete, which helps reduce failed deliveries caused by mistyped addresses.

The plugin also includes a range of built-in optimizations, such as Express pay and auto-apply coupons, to help improve the checkout experience and increase sales.

It also offers various add-ons, including Cart Hopper and Order Bump, that can potentially increase sales and order value.

In terms of customization, This plugin allows users to choose from various checkout templates and form builders, including Customizer, Elementor/Divi, or other page builders.

It also offers product-specific checkouts and flexible form builders, which allow users to add or rearrange fields according to their preferences.

Overall, FunnelKit is designed to provide an intuitive and user-friendly interface that is easy to use, even for users with little technical expertise.

Its goal is to help WooCommerce website owners optimize their checkout process to increase sales and improve the overall user experience.